This was the first video I made at college that used the edit to sound technique After I made that video I remember wondering whether it was too predictable. Sometimes people knew where it was going and theyd smile, like discovering something that was always there, but you just had to isolate it in the right way and it would reveal itself thats a good feeling, but how does it survive repeated views? Then I thought I like the predictability, thats the whole point. Its like you dont stop using a certain equation, like E=mc², just because youre bored with watching the numbers getting crunched that way. What youre watching in that slow build-up is an equation, which rudely interrupts subjective narrative in order to find a deeper level. Whats that deeper level? Well, the climax is always exposing the music and resonance in things, that points been made before. But the build-up that effect is hard to create. You need to use maths, subtle maths, to create that feeling of accelerando just with the edit, because video frame-rate is actually quite coarse; youve got 25 big nuggets a second to make a smooth cream with. The build-up is exponential, so as edits get smaller, the rate at which they get smaller gets slower too, giving that effect of slowing as we reach a climax. Its about trajectory, it taps into that natural sense of trajectory, of smooth rising and falling. Thats why its predicable, because the survival mechanism is built with that innate recognition. If you throw a ball in the air, without thinking about it youre computing the height, speed, centrifugal and gravitational potential in a split second that tells you whether to catch or run. The exponential function is built into our understanding, but its also everything: its population increase, the sun cycle, toxicology and immunology, its how something is slow to grow and curbed when it gets too big or too old, its how much money you have after interest, a heartbeat, aviation, its the thing in life. Not just that, but its kind of self-referential in the way, as a rhythm, it imparts the mounting sense of importance it holds.